When Eduardo Fendi opened his workshop in 1925 and founded Fendi, he launched what would become one of Italy’s best known fashion dynasties. Now known primarily for furs, ready -to- wear, accessories and
fragrance, Fendi has been offering watches to its savvy and discerning clientele since the late 1980s.

Fendi watches are sleek, chic, attractive and equally appealing to both men and women. The striking Zucca collection, with its trademark double “F” logo on both bracelet and chronograph, was the first to bring notice to the Fendi lines of elegant and “sportivo” timepieces. New and exciting collections, including Allegra, Epoca, Moda, Rivoli and Stella,