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When the famous fashion house of Givenchy decided to enter the fine watch market they relied on their many years of experience in classical and neo-classical design to guide them. Their vision was to bring to the market
a timepiece that embodied a true departure from “assembly line” watches. Watches which to them, served only half a purpose.
To succeed, the Givenchy Collection could not merely be a “necessary” piece of
equipment, but rather a fashion accessory, as important as any other part of a
wardrobe. To this end, the Givenchy Collection is a true marriage of form and
function: the best in French design, wed with the best in Swiss craftsmanship.
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